Home / Food & Lifestyle / Winter Just Got Garma Garam: SOCIAL Launches ‘The ठण्ड Szn Menu’ Across India

Winter Just Got Garma Garam: SOCIAL Launches ‘The ठण्ड Szn Menu’ Across India

Cold Hyderabad breeze with temperatures dropping down, we just want to have a long ride and warm food, cozy vibes, and that undeniable craving for food that hits you right in the comfort zone – that’s what winter is all about. Imagine steaming plates, indulgent gravies, soft buns bursting with flavour, and desserts that are more celebration than sugar. This season, it’s all about garma garam comfort food that warms the heart and soul, making every bite feel like a little winter hug.

Hosted by SOCIAL, the neighbourhood café-bar favourite is turning up the heat with The ठण्ड Szn Menu, a winter-only food drop available from 18th December to 18th January 2026, built to satisfy all your sardi cravings with plates that feel as cosy as a razaai and flavours that make you forget the chill outside.

What’s Hot This Winter?

  • Winter Munch Platter – Kaanji Vada, Aloo Chaat, Kamrak Shakarkandi Chaat, crunchy peanuts, with an optional vodka twist for those who like a little winter kick.
  • Pepper Pop Buns – Soft, fluffy buns loaded with juicy pepper mushroom or pepper chicken, pure comfort in every bite.
  • Changa Chimichanga – Deep-fried drama meets cheesy, spicy baingan bharta filling.

Soul & Spice

  • Makke Di Roti, Sarson Ka Swag – Classic soul food vibes.
  • Paneer & Chicken Gassi – Fiery Mangalorean gravies, best paired with fluffy Parotta.
  • Misal Paaya – Spicy sprouts in rich mutton trotter broth for winter indulgence.
  • Jhinga Thermidor – Tiger prawns tossed in Malwani masala, cheddar-loaded, served with turmeric rice and peanut kachumber.
A colorful dessert glass filled with layers of ice cream, fruits, and toppings, garnished with a sprig of mint and a decorative stick, set against a vibrant orange background.

Dessert Goals

  • Plum Cake GadBad – Boozy, sweet chaos designed for indulgence.
  • Winter Bakes for Takeaway – From Boozy Plum Cake to Dundee Cake, Pista-La-Vista Choco Cookies, and Keto-friendly Peanut Butter Cookies – perfect for gifting or enjoying later.

Festive Sips

  • LLIIC Makeover – SOCIAL’s Longest Long Island Iced Coffee gets a green-foam twist over its iconic red jar, combining bold coffee flavours with a festive, playful vibe.


On this occasion, Chef Shamsul Wahid, Group Executive Chef, Impresario Entertainment & Hospitality Pvt. Ltd., shared,Winter changes the way people eat. Meals slow down, plates get shared, and there’s a craving for food that feels warm and familiar. This menu focuses on comforting dishes, bold yet rounded spices, rich textures, and indulgent winter cookinghonest, satisfying, and made to be enjoyed slowly.”

SOCIAL also rolls out the Meltdown #Peena Menu, with limited-time winter deals on favourite spirits and beers from 16th December to 4th January, letting guests sip, stay, and celebrate freely.

For those choosing to hibernate at home, The ठण्ड Szn Menu is also available for delivery, bringing winter comfort straight to your doorstep. From hearty mains and indulgent buns to festive bakes, SOCIAL ensures sardi cravings are fully satisfied.

IT techies, Social Hyderabad at Mindspace is just around the corner – go grab it!

Got questions or experiences to share? Comment below or connect with me on Instagram @samuelmjosh and LinkedIn: https://www.linkedin.com/in/samuel-joshua-maddela-ab210b1b9

Tagged:

Leave a Reply

Discover more from Sams Trend Script

Subscribe now to keep reading and get access to the full archive.

Continue reading